Amanda Janis/Business Writer - TheReporter.Com
It's not what you know but who you know, asserts the venerable adage. And though some may call it a cliche, for the business community, that sentiment is particularly salient. Extensive contacts and community involvement can generate tangible business leads and referrals. Organizations classically associated with business networking are chambers of commerce and service-centered groups like Rotary, Kiwanis or the Boys and Girls Club. While affiliation with such groups does foster networking, their missions aren't to promote business. For a growing number of groups, though, making contacts that eventually improve everyone's bottom line is their sole objective.
Kenneth J. RyanJanuary 15, 2010Welcome to the Professional Business Networks! Take a few moments to look over the following article and see how you can benefit from being a member of one of our dynamic groups. It is often the people you know who help determine your success. So, do you know enough people and have the right relationships established to tap into Word of Mouth Marketing?
Pat Stanley, Register Staff WriterDecember 11, 2005What do a massage therapist, handyman, and health juice distributor have in common? They, and about a dozen other small business owners, break bread together twice a month and help each other's business by passing on potential customer tips. They are members of Professional Business Networks (PBN), a "tip organization" that, unlike similar clubs, operates as a business itself. Founder Ken Ryan, owner of Pacific Sierra Investments, got the idea when he owned half a dozen Subway stores in Colorado. "I was inundated with work and needed help finding people to work for me," he said.
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